Salad

Hey Everyone, happy Fourth of July! And in honor of that, we have an abridged episode where the boys go over Ad Age's list of the top twenty hottest brands in America. It's a fun one and Trent says sorry again for his poor audio quality. If you enjoyed, follow us on Instagram and Twitter @salad_podcast and keep an eye out for new episodes every Thursday! And as always the opinions expressed on our show do not necessarily reflect those of our wonderful employers. --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this podcast: https://anchor.fm/salad-podcast/support

This week on Salad, the boys get right into the thick of 2019's Cannes Lions festival. Not only do they highlight how their campaigns to watch performed but they also discuss a lot of the controversy surrounding the event including whether or not it can be a true reflection of the industry's best considering how cost prohibitive it is to enter (the cheapest early-bird pricing this year was ~$630 for one entry). Additionally, they highlight the best part of the festival that came courtesy of indie agency Terri & Sandy. Then, to wrap up the show they answer a fan question about portraying authenticity in advertising. Hope you enjoyed this week's episode Salad People! Talk to us on Instagram and Twitter @salad_podcast with questions, content you'd like to see covered, or even your takes on our takes. Also please make sure to subscribe to this show for a new dish every Thursday! --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this podcast: https://anchor.fm/salad-podcast/suppo

This week, Trent and Cole sat down with Jonah Katz of 2019 Ad Age A-List agency Giant Spoon to discuss his role there as a Performance Media Strategist. After moving to LA and working in a variety of roles at agencies such as frequent Salad guest RPA, he joined Giant Spoon and discusses what he's learned from his path and many roles as it relates to students and those just starting out. He also discusses his thoughts on the future of media and how new tech is nothing special if you don't use it correctly as well as the importance of staying sane at work. Hope you enjoyed! Hit us up on social @salad_podcast with any questions or content that you would like us to cover in future dishes and make sure to subscribe for new content every Thursday! --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this podcast: https://anchor.fm/salad-podcast/support

This week, The Boys discuss a recent thread on Fishbowl that questioned why young creatives would ever go into advertising. They also circle back to the ongoing General Mills RFP drama with new info and evaluate Volkswagen's stunning new work from Johannes Leonardo. To wrap up the show they each highlight one of their favorite shortlisted campaigns up for awards at Cannes and preview two new interviews on the horizon! Listenership has been going up, up, up! Thank you so much for all of your support y'all, keep listening and we'll keep making. Hope you enjoy this week's dish of Salad and make sure to follow along with us on Instagram and Twitter @salad_podcast. --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this podcast: https://anchor.fm/salad-podcast/support

With Zack out of town, Trent and Cole team up for an honest chat about the challenges and benefits of moving to another state for an internship and dive into the ethics of North Face's recent and widely criticized move to "hack" Wikipedia. Trent also shares a recent campaign from Swedish agency Åkestam Holst for beer brand Norrlands Guld and dives into why they are an agency you should know. If you enjoyed today's episode please subscribe, leave us a rating, and follow along on Instagram @salad_podcast. As always, we'll see you here again next Thursday! --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this podcast: https://anchor.fm/salad-podcast/support

This week, Trent and Cole sat down for an incredible interview with Mike Peditto. Mike is currently a freelance account director and adjunct professor at Loyola Marymount University who most recently worked on accounts such as the NFL, Starbucks, The Grammys, Jimmy Dean and even Theranos across agencies such as 72andSunny and TBWA/Chiat/Day. In our chat, we get into what made him fall in love with advertising, a behind-the-scenes look at the NFL's 100-Year Game commercial, what it was like advertising for the now defunct company Theranos (wild), and his advice for young advertisers.  We hope you enjoyed this interview as much as we enjoyed recording it, let us know what you thought on Instagram at @salad_podcast and make sure to subscribe for new content every Thursday! --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this podcast: https://anchor.fm/salad-podcast/support

Trent here, and I learned a thing! Anchor allows us to hyperlink in descriptions (what!), so now you can simply click the name of the ad we discuss and you'll get swept away to a fancy page that tells you more about it and actually shows you the ad. Crazy Right? Watching ads on a page that tells you about ads, while listening to three guys discuss the ad... Hell of a time to be alive huh? (UPDATE: looks like the links may only work on Apple Podcasts and Anchor, so there’s that haha UPDATE UPDATE: It's Trent from almost a year later, I'm updating episodes to have our new artwork and I don't think this hyperlinking thing worked :/ ). Anyway, full episode description below :)  In this week's roundtable, Trent, Zack, and Cole discuss a recent and concerning trend among marketing RFPs (Request for Proposals). They also answer a fan question about how students can prioritize their time to learn new topics and skills while balancing a busy workload. They then wrap up the show with some not so bite-sized takes

Listen in to this week's roundtable as Trent, Zack, and Cole discuss the benefits and struggles they experienced from studying in a non-advertising program at college as well as how students can set themselves up for success with their job hunts. Additionally, they jam out to a cool '80's tune courtesy of Dos Equis and some Bucket Bangers from KFC. Like what you hear? Please subscribe to the show and follow us on Instagram @salad_podcast to see behind-the-scenes content and stay up to date on our upcoming content! --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this podcast: https://anchor.fm/salad-podcast/support

In this week's roundtable, listen to Trent, Cole, and Zack discuss what worked with Burger King's recent mental health ad and why it has received mixed reviews. Also hear from them on what brands, and marketers in particular, can learn from Marvel and HBO as well as their thoughts on Facebook's upcoming updates. And to wrap up the show, Trent introduces a new segment called Bite-Sized Takes, where they (try to) discuss recent ad campaigns in short, digestible segments. Like what you hear? Please subscribe to the show and follow us on Instagram @salad_podcast to see behind-the-scenes content and stay up to date on upcoming shows! (We promise not to get too carried away by the likes on our posts haha) --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this podcast: https://anchor.fm/salad-podcast/support

This week, Trent and Cole got to sit down for an awesome interview with Byron Morgan who works in Boston as a strategist at MullenLowe. Listen in to learn about his unique path into advertising, his thoughts on what makes great strategy (with examples from his experiences), as well as a discussion on current industry trends, and his advice for students looking to enter the advertising world! Like what you hear? Please subscribe to the show and follow along on Instagram @salad_podcast to see behind-the-scenes content and stay up to date on upcoming shows! --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this podcast: https://anchor.fm/salad-podcast/support

In this week's round table, Trent and Cole announce the return of Zack as a member of the show! The guys start the show off with quick hits on a KFC influencer and the Bud Knight resurrection. They then discuss Accenture Interactive's acquisition of creative agency Droga5 and how this reflects on the state of advertising. Finally, the show is wrapped up with a discussion of AdAge's recently released 2019 A-List of agencies and how this ties in to the state of the industry. Like what you hear? Please subscribe to the show and follow us on Instagram @salad_podcast to see behind-the-scenes content and stay up to date on upcoming shows! --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this podcast: https://anchor.fm/salad-podcast/support

After some time off, Trent and Cole return to Salad with an old friend. That's right... our favorite copywriter over at LAVIDIGE, Zack, is back in the Salad studio for a reunion episode! Today, the three discuss some of the more inventive attempts at internships they've seen, as well as their favorite work, and Zack's advice for students.  2:28 // Face tattoos, fake IDs, library notes, and other inventive attempts at securing internships. 7:12 // Zack's transition from college to a full time copywriting job in the ad industry. 14:04 // The importance of finding a company culture that fosters your growth as a junior-level employee. 16:50 // Deep dive into Halo Top's recent ads and why they work. 21:02 // Experiential marketing and augmented reality at SXSW (Note: Lush actually did the AR without Snapchat... ya win some and ya lose some haha). 29:25 // Zack's advertising newsletter Madness. 41:38 // Zack's advice for students who are nearing graduation. Thanks as always for listening! Let us know what yo

 This week, Trent and Cole dive into some of the Super Bowl ads and discuss a brewing corntroversy (don’t worry, you’ll get the pun in a little bit). Additionally, they are joined by Jr. Art Director Rayne Chapman of, LA-based agency, RPA to discuss being a creative in the industry, some of her favorite work, and her advice for students. Please follow us if you like what you hear and tune-in next week for a surprise guest! 1:18 // Cole highlights his key trends from the recent Super Bowl spots 4:30 // Trent and Cole dive into the current “corntroversy” surrounding Bud Light 12:28 // The team discusses IHOP’s celebration of National Pizza Day 16:39 // Rayne Chapman joins the show 18:17 // The role of an art director in an agency 22:19 // Working in creative pairs and the impact it has on the work 30:20 // Rayne discusses one of her favorite projects at RPA 34:54 // The highs and lows of being a creative in the advertising industry 36:37 // Rayne offers advice to those looking to enter the industry 42:52

This week, Trent and Cole discuss the benefits of earned media and how several brands have secured it over the past few months. Additionally, they are joined by Elizabeth Brownson of, LA-based agency, Team One to talk her career, project management, tech, and how students can set themselves up for success.    3:15 // Trent and Cole discuss earned media using recent examples 13:30 // Elizabeth Brownson joins the show 18:00 // Elizabeth’s management philosophy of putting like things together 24:30 // Elizabeth explains her Zamboni analogy 35:39 // Why what got you here won’t get you there 41:53 // Elizabeth’s advice for students 53:02 // Trent and Cole close out the show --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this podcast: https://anchor.fm/salad-podcast/support

Trent and Cole discuss the shifting media landscape in an advertising environment that goes far beyond TV and print. They begin by discussing some recent creative spots for fruits and vegetables (Apple and a UK Veggie PSA) and then jump into some clever ways that brands can advertise around the Big Game without having to post up $5 million. Finally they are joined by Grace Teng, the Executive Director of Media + Analytics at the LA Creative Shop, Zambezi, to chat about how to agencies and brands should integrate media in their creative to make better work. Show Notes: 1:20 // Creative Ways to Eat Your Vegetables 7:00 // Apple in China 12:30 // Return of the Nacho Fries 17:00 // Lexus Detours the Big Game 19:30 // Interview with Grace Teng 48:00 // Final Thoughts --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this podcast: https://anchor.fm/salad-podcast/support

What does Snoop Dogg, peanut butter, nightclubs, and sleep all have in common? They each play major roles in this week’s ads (courtesy of Klarna and IKEA). Additionally, Trent and Cole dissect the recent recipes for disaster from GM and AT&T. Finally, our hosts are joined by Alex Budenberg the Group Account Director for Stella Artois’ global and US creative and strategy account at Mother New York. 1:04 // Cole dives into why GM pulled their recent Chevy ads. 7:45 // Trent highlight’s Klarna’s recent ads with Snoop Dogg. 10:48 // Trent and Cole discuss Mother London’s recent IKEA “Nightclub” ad 18:20 // Alex Budenberg joins the show. 26:06 // Alex discusses the day to day of a Group Account Director. 35:20 // Alex teaches the importance of strong opinions lightly held and other lessons on leadership. 41:22 // Alex shares the one thing that will never change in advertising. 49:13 // Trent and Cole close out the show.  --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this

In this week's episode, Cole and Trent dive back into the industry to discuss advertising in the tech industry, the idea of brand worlds, and some of their favorite ads from the week. They are also joined by Tyler Farnsworth, the Managing Director of August United, to discuss Influencer Marketing in today's climate.  1:08 // Cole and Trent dive into the last week in advertising. 21:02 // Tyler joins the show. 58:15 // Cole and Trent wrap up this week's episode. --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this podcast: https://anchor.fm/salad-podcast/support

In this week's episode, Cole and Trent discuss McDonald's New Years hangover ad, Cadbury's Easter Egg Hunt, and a great PR stunt in Georgia. Plus, they're joined by the CEO of OH Partners, Brad Casper, to discuss leadership and lessons from his global marketing career.  As always, thank you for your support. Please follow/share if you like what you hear and keep up to date with us on Instagram @salad_podcast! 2:45 // Cole and Trent dive into three ads that caught their eye this week. 18:43 // Brad Casper joins the show. 59:18 // Cole and Trent wrap up this week and announce next week's guest. --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this podcast: https://anchor.fm/salad-podcast/support

Salad is back and better than ever with a new co-host and puns that are staler than store-bought croutons. In week 1 we discuss 2018/agency recipes for success and are joined by John Rich the VP of FutureX Labs (a division of the ad agency Moxie) to talk AI and the ever changing agency environment. As always, thanks for your support and please follow/share if you like what you hear! 6:32 // Advertising mediums have changed in how they're effective 18:26 // How ad agencies will begin to adapt in 2019 23:26 // John Rich joins the show 32:12 // Lexus, an AI commercial director, and Co-Bot partnerships 41:30 // The origin of brands and how AI will shift their purpose 47:00 // John's AI Against Humanity  50:13 // Bias in AI systems 57:35 // The merging of tech and humans from a historical perspective 67:43 // Wrap up --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this podcast: https://anchor.fm/salad-podcast/support

In today's episode of Salad, Trent and Zack sit down with Andrea Lance, a Senior Talent Manager at the LA-based advertising agency RPA, to discuss the recruiting process and how to get your foot in the door at an ad agency. --- Send in a voice message: https://anchor.fm/salad-podcast/message Support this podcast: https://anchor.fm/salad-podcast/support