Book Marketing Mentors

Unlock the secrets to fiction book marketing success! Join me for an enlightening interview with renowned author, writing coach, and podcaster, Kevin Johns. Discover game-changing strategies, tactics, and mindset shifts that will take your fiction career to the next level.Key insights include...The significance of writing an incredible book as a marketing technique Strategies for generating lead magnets and creating communitiesTips for reaching out to journalists and podcasters for interviewsAnd much, much more...Tune in now, so you don't miss out on Kevin's invaluable advice!*******************************************************************************************Register for a replay of Susan’s free live online masterclass:“How to Confidentially Sell Your Books in Bulk, Even if Selling Scares You”********************************************************************************************

Whether you're a seasoned author or just starting out, this podcast hones in on how resilience, perseverance, and innovative marketing strategies can lead to success. Tune in for some inspiration and insights from Susan's personal experience on how to boost your book sales.Key takeaways:Resilience vs. Perseverance: Susan distinguishes the two, noting perseverance is about relentless pursuit despite challenges, while resilience involves adapting and bouncing back from setbacks.Triumph Over Setbacks: Susan shares her "David and Goliath" story of persuading a publisher to press on with her book post-9/11, showcasing her resilience and the power of advocacy.Bulk Sales Strategy: How an unconventional approach to book marketing paid off. Susan's strategy to sell books in bulk led to selling half a million copies to a single company, emphasizing the importance of knowing your audience and leveraging strategic partnerships.Advice for new authors: Don't give up. It's all about trial

Do you dream of making your book a huge success? Don't let marketing challenges hold you back! Join me in this week's powerful episode with publishing expert Michelle Vandepas as she reveals the secret formula for turning your book into a marketing triumph.What you'll takeaway is how to...Pin down what you want readers to remember; it's your key to broader marketing.Think outside the book sales box—workshops, talks, and courses can also drive revenue.Analyze what's working in your current marketing and amplify it.Direct your marketing muscle to the platform where your readers hang out the most.Grow an email list; it's a vital tool for reaching your audience.Tune in and transform these insights into your marketing breakthrough!*******************************************************************************************Register for Susan’s free live online masterclass “How to Confidentially Sell Your Books in Bulk, Even if Selling Scares You.”February 6th at 3 pm ET******************

Are you curious about the power of AI in book marketing? Join us as I chat with Michael Goldrich, digital and AI strategist and author of “Too Many Hats, Not Enough Time.” Here are some valuable takeaways:Create customized AI personas like a PR specialist, social media manager, and Amazon ads expert. Give them the expertise to advise you. Have a marketing persona identify your target audience by asking it detailed questions. AI can niche down your audience in minutes! Verify factual information from AI as it can sometimes be inaccurate. Cross-check facts using multiple AI tools.  Provide AI with instructions on your preferred writing style and word choices to get higher-quality content. Experiment regularly with AI to discover new ways it can assist your marketing. You have to try it to see the possibilities!Expect practical, actionable insights for using AI to elevate your book marketing. Tune in and prepare to be inspired!**************************************************************************************

Get ready to supercharge your webinar game with this week's podcast featuring Jon Schumacher, the expert behind successful webinars and online events. Here are three key takeaways you don't want to miss:1. Keep It Simple, Make It Stick: Discover the power of simplicity in teaching. Jon breaks down information into easy-to-digest pieces for a seamless learning experience.2. Supercharge Your Webinar Offers: Learn how to craft irresistible offers, boost value, address objections, and increase conversion rates. Jon shares all the insider tips.3. The Power of Listening: Understand buyer behavior and gather insights to refine your marketing and sales strategies. Jon highlights the significance of listening to and learning from your audience.Don't miss out on more insights and a special bonus to take your webinar game to the next level. Tune into the full episode now!***************************************************************************************LIVE PURE proudly sponsors this episode!They offe

Want to know how to market and sell a memoir?Listen as Natasha Miller, a Wall Street Journal and USA Today bestselling author, sets out to write a memoir about her life's journey from a relentless homeless teen to achieving the entrepreneurial dream, only to discover a powerful, unexpected truth that will change the future of generations.In this powerful episode, you will discover...What secret Natasha Miller discovered while writing her memoir?What surprising demographic is responding to Natasha's bestselling book?How Natasha's memoir has become a legacy piece for her family?And a whole lot more...Here's how to connect with Natasha and find out more about her bestselling book, "Relentless."***************************************************************************************LIVE PURE proudly sponsors this episode!They offer 100% natural premium products blending science and nature.LIVE PURE NOW! ***********************************************************************************

Do you want to stand out with actionable tips to market your book?Join me as I interview  Anne Therese Gennari, author of 'The Climate Optimist Handbook.' Anne Therese takes us through her journey of balancing motherhood while making her book a success. Here's a sneak peek into a few of her secrets to success. It's all about passion, consistency, collaboration, and asking for help. Plus, keep a space in your heart for the unimaginable. If you're ready to turn your dreams into reality, listen to the full episode for more insights on book marketing and creating an impact.***************************************************************************************LIVE PURE proudly sponsors this episode!They offer 100% natural premium products blending science and nature.LIVE PURE NOW! *************************************************************************************** Click here to schedule your 20-minute brainstorming session with Susan!

This week's episode of the Book Marketing Mentors podcast is pretty special. We're celebrating 8 years and 400 episodes! I'm excited to share with you some insights on "3 Book Marketing Trends for 2024."During the episode, I'll take a trip down memory lane and talk about my podcast journey. Plus, we'll dive into the changing world of book marketing and discover the key trends that are shaping the industry's future.Book marketing is always evolving, and it's important to keep up with the latest strategies to stand out in a crowded marketplace. Whether you're a seasoned author or just starting out, this episode will be your personal guide to navigating the ever-changing landscape of book marketing.So, make sure to tune in. You'll gain valuable wisdom from my years of experience and learn successful book marketing strategies that will keep you ahead of the game.***************************************************************************************LIVE PURE p

Discover the captivating intersection of neuromarketing and persuasive storytelling in this week's podcast. Join renowned expert Dr. Thomas Trautmann, aka "The Happy Tribes Builder," as he reveals the secrets to shaping minds and creating primal connections. Here are the top 3 insights you won't want to miss:1️. The Ethical Persuasion Formula:Learn how to ethically persuade others by tapping into subconscious frustration, individual identity, reasons behind actions, and the power of tribes in persuasion. Explore the science of decision-making and revolutionize your conversations.2️. Unleash the Power of Storytelling:Discover the secrets behind storytelling and its profound impact on the primal brain. Master crafting narratives that strike an emotional chord, influence decisions, and supercharge your book marketing strategy.3️. Unlock Your Audience's Secrets:Tap into the primal brain using storytelling to evoke emotions within a 7-second timeframe. Transform your book marketing game. T

Get ready to elevate your marketing game through the art of networking!

Want to know how to unlock the secret to influence and success in your field?This week's guest, Jenn Hemmingsen, a thought leadership expert, explores this fascinating topic and reveals how authenticity can significantly impact connecting with your audience to build trust.Jenn emphasizes the importance of staying true to yourself and offers some valuable tips on how to do that, no matter what platform you're on. It's all about being genuine and letting your authentic voice shine through.But that's not all – Jen also tackles the imposter syndrome many authors face and shows how thought leadership can take your marketing game to the next level. If you're into audiobooks, you're in for a treat. Jenn highlights the advantages of narrating your own audiobooks and shares the exciting potential for new income opportunities that come with it.So, if you're ready to connect with your audience on a whole new level, build trust, and explore new avenues for success as an author, you tune

Are you frightened to touch your website because you see yourself as a non-techie?In this week's podcast interview, Christina Hills shares tips and techniques on how non-techie authors can easily build a captivating online presence in WordPress to get their message out to the world. Here's what you'll discover...The importance of having a website as the hub for your marketing efforts so it drives traffic from social media platforms to attract clients. Practical tips on crafting compelling website content to leverage SEO and enhance visibility. How to empower yourself to take charge of your online presence and make it fun! And a whole lot more!Here's how to get a copy of Christina's "Website Creation Checklist"***************************************************************************************LIVE PURE proudly sponsors this episode!They offer 100% natural premium products blending science and nature.LIVE PURE NOW! ***********************************************************

Want to add some website design magic to market your book?In this week's episode, I enjoyed chatting with Emilie Davis, a marketing genius who can turn authors' websites into stunning reflections of their individuality.Our conversation revolved around whether authors should focus on creating a book or an author website. Emilie shared some powerful insights. Here are three of the most important ones:

Are you looking for ways to overcome the stress of book marketing? Dive into the peaceful world of a focused mind, where inspiration sparks, ideas flow effortlessly, and creativity burns with unwavering passion! In this week’s episode, I interview Kimberly Faith, a holistic healer and Breathwork expert. She shares how breathwork isn't just inhaling and exhaling; it rejuvenates your entire being. It activates your parasympathetic nervous system, providing relaxation and relief from author stress. It also helps silence your mind, creating space for fresh ideas and creative sparks.Discover how breathwork can unleash your writing potential and supercharge your book marketing. Tune into the full interview with Kimberly Faith.Your inner author and marketer will thank you!Make a difference - Support the "JUST BREATHE" Movement!***************************************************************************************LIVE PURE proudly sponsors this episode!They offer 100% natural premium products blending

Get ready to level up your influence and leave your fans and followers buzzing with excitement! This week, we're diving deep into the art of becoming a true "Celebrity CEO" in your industry. It's time to flip the script and have customers chasing after you instead of vice versa!Join me as I interview the one and only Ramon Ray, a master of inspiration and personal branding. He's here to spill the beans on how you can ignite the spark that sets you apart from the crowd.In this action-packed episode, appropriately titled "How to Inspire High Energy With Your Fans and Followers," get ready to uncover:

Do you want to know how to harness the mystical powers of podcast marketing to boost your book sales to extraordinary heights?In this exciting episode, I interview Lauren Passell, an expert in podcast growth and the creative force behind Tink Media. Discover the enchantment of podcast marketing and its impact on book sales.Lauren's got some serious wisdom to share. Here's what you'll discover:How podcasts create an intimate bond with your audience. They're such an amazing platform for authors to share their expertise and stories on a deep, personal level.How stories are like the currency in the world of podcasts. Authors are born storytellers, and podcasts flourish when captivating narratives are involved. When you're promoting your book, don't just talk about it. Instead, focus on spinning these amazing tales that resonate with listeners, no matter when your book was released.How to look for your ideal podcasts. Lauren shares practical advice on finding the perfect podcasts show

Want to know how to navigate the AI landscape to boost your author marketing efforts?Get ready for an exciting episode with James Feldman, a 30-year expert in business growth and author of 16 influential books. In this fast-paced, ever-evolving AI world, we explore how authors can tap into their potential and overcome limitations. We check out some cool tools for grammar and plagiarism checks and how personalized AI interactions can unlock fresh and creative ideas!  James will blow your mind with the endless possibilities of boosting your creativity using these mind-blowing and cutting-edge tools.Key takeaways:Clarify instructions matter, as shown by a cautionary AI taleDiscover AI's potential and Grammarly's role in writingPersonalize AI for fresh ideasExplore AI tools to enhance creativityLet your imagination run wild and discover the innovative features that will take your projects to new heights!Click here for James' Business Differentiation Mastery (ChatGPT Magic)**************************

Have you ever wondered how to master the art of "selling the truth" like a pro? Join us in this captivating episode as we dive deep into this topic with the brilliant Hersh Rephun, a true maestro of messaging and storytelling!Here are three key takeaways you won't want to miss:1. Authentic Connection:  Learn how embracing honesty in messaging and branding can profoundly connect you with your audience. Discover how this authenticity can boost book sales, earning you the trust and loyalty of readers.2. Navigating the Gray Area:  Hersh fearlessly tackles the challenge of distinguishing fact from fiction, especially in an age of fake news. Dive into the complex world of truth, where intent and consequences blur the lines of honesty.3. Starting with Truth:  Authors, take note! Hersh encourages you to begin with the small, undeniable truths from your experiences. From there, you can build a fantastic connection with your readers, staying true to your values.Join us as we uncover the power of "se

Are you curious to unlock the secrets to connect with the media to fuel your marketing success?Join me for this week's interview with PR expert Mickie Kennedy, the genius behind e-Releases. Get ready to unlock invaluable insights to strengthen your book's media coverage!We'll dive into...The art of storytelling in press releases, captivating journalists with real-life examples.Why nonfiction books have the edge over other genres.The strategic use of press release distribution services, local media's potential, and the impact of authenticity.Don't miss your chance to revolutionize your book marketing strategy so you can create a real buzz around your book! Tune into this week's episode of Book Marketing Mentors to amplify your marketing success!Get free access to a masterclass to take your press release game to the next level!Click here to schedule your 20-minute brainstorming session with Susan