Esade Business & Law School

In this podcast, Lisa Hehenberger, Lecturer and Director of the Esade Entrepreneurship Institute, talks with Daniel Blaseg, Assistant Professor of Entrepreneurship, about the possibilities of crowdfunding for entrepreneurs, investors and consumers. The podcast also looks into Blaseg’s latest research on Kickstarter, the benefits and risks of this type of crowdfunding, and how consumers sometimes are overly optimistic and the platform fails to meet their expectations.