Webformarketing

In this episode of the Webfor Marketing Podcast we talk about Google and E.A.T. (Expertise, Authority, Trust). This episode covers a wide range of E.A.T. topics from what is E.A.T. to the role it plays in Google Search, and much more. Michael, Kevin, and Jake share their thoughts on the role E.A.T. plays in search and how business owners and marketers should be thinking about and incorporating E.A.T. best practices into your SEO Strategy. The Webfor team discussed the following topics: 1. What is E.A.T.? 2. Quality Rater Guidelines 3. E.A.T.'s role in Google Search 4. E.A.T.'s role in the ranking process 5. How do E.A.T. ratings work? 6. Is there a sitewide E.A.T. score? 7. E.A.T. best practices (Quick tips for E.A.T.) Podcast hosts: Kevin Getch - Found & CEO of WEbfor https://webfor.com/team/kevin-getch/ https://webfor.com/blog/author/kevin-getch/ https://www.linkedin.com/in/kevingetch https://twitter.com/kevingetch https://www.sempdx.org/about/board-members/ Michael Cortez - Partner & Marketing Manage