Everybody Brands

How to Tell a Compelling Brand Story

Informações:

Sinopsis

As Brian celebrates the five-year anniversary of being a StoryBrand Certified Guide, he invites Dr. J.J. Peterson, Chief of Teaching and Facilitation at StoryBrand, for a conversation about storytelling, your customer journey, and how to tell a compelling brand story.  J.J. is the Host of the Marketing Made Simple podcast and co-author of the book, Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business.StoryBrand is fantastic for short-term marketing and for helping companies create coherence and continuity for their long-term brand strategy. You can find success stories and examples of how companies achieve success when they work with Aespire to create long-term brand strategy and marketing that works with StoryBrand framework at Aespire.com.You can find Dr. J. J. Peterson and learn more about the StoryBrand framework when you:Follow StoryBrand on Instagram, Facebook, or TwitterSubscribe to the Marketing Made Simple PodcastBuy Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Bu