Music Lessons And Marketing

Music schools' have a unique challenge since the product they sell is the relationship students have with their instructors. A potentially even greater challenge has emerged as we settle into a post-pandemic world-supply and demand.   The demand for music lessons is skyrocketing but the supply of instructors has never seemed so low. Group classes can be an easy way to offset a staffing shortage.   One instructor teaching groups can accommodate more than double the amount of students of a private lessons instructor.   In this week's episode I share a recent vlog Jonny Wilson (Build a Music School) recorded on how Kidzrock can help increase a schools profit margins with a smaller teaching staff. davesimonsmusic.com