Bai Banking Strategies
23.09 - Personalization offers 'tremendous opportunity' for banks and credit unions
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:19:12
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Sinopsis
The personalization trend being driven by online retail, streaming media and other industries is also a front-of-mind issue for banks and credit unions. Greg Kanevski, global head of banking at ServiceNow, discusses a personalization strategy that has an optimal mix of people and technology.
