Commanding Business

New York Times bestselling author and applied neuroscience expert Christine Comaford knows what it takes to move people from the Critter State into the Smart State, where they have full access to their own creativity, innovation, higher consAciousness, and emotional engagement. When an entire culture maintains that state, it becomes what she calls a SmartTribe. Focused. Accountable. Collaborative. Imbued with the energy and passion to solve problems and do what needs doing, again and again and again. Today, Christine Comaford unpacks those ideas for us, offering practical tools for business leaders and managers.   Key Takeaways: [1:53] Christine Comaford shares the big idea behind the predictability of building a company. [3:09] Leaders should assist employees in moving from the critter state to their smart state. [6:55] Christine outlines key questions for creating an Outcome Frame: ● What would you like? ● What will having that do for you? ● How will you know when you have it? ● What of value might you risk