Thedrum
ASMR – can brands use make use of this audio phenomenon?
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:08:58
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Sinopsis
In this episode of Marketing Stories, CEO of The Drum Diane Young explores the strange audio phenomenon of ASMR. Based on an article from Jen Faull, this episode takes us through the physiology of ASMR, the causes of so-called 'eargasms', and how brands are jumping on the auditory bandwagon.
