Brand Newsroom

The BNR take a close look at Cision’s 2018 State of the Global Media Report. Cision interviewed 1,355 journalists from all over the world to get their perceptions of how their industry is changing. They looked at everything from fake news and social media to PR. Here’s what they found out, and what brands can do about it.   Links you might need Cision’s 2018 State of the Media survey.   On My Desk Sarah recommended this rather worrying Search Engine Journal blog by Roger Montti, Google’s New Algorithm Creates Original Articles from your Content Nic suggested a great Media Stable blog by Emily Morgan called 5 Secret Behaviours of our Most Successful Experts James recommended the Netflix series, Safe.   Brand Newsroom is a marketing podcast for anyone who has a say in how companies are communicating — covering marketing, content marketing, public relations, media, branding and advertising. www.brandnewsroom.net