The Leadership Japan Series By Dale Carnegie Training Japan

Leading Your External Partners In Japan   For many companies it makes no sense to fund their own sales force in Japan.  The money, expertise and time available within the organization is insufficient to the task, so a partner is required.  This could be an equity partner or a distribution alliance.  The penalties for getting this wrong though are high.    Poor partner selection can ensure your product or service never gets anywhere in Japan by design. The big player looks attractive as a distributor, but they are partnering with you to kill your business. They have a preferred product or service and the last thing they want is for you to disrupt the market.  The best way to do that is partner with you and then just idle the business.  They know it will take you years to figure it out, if you ever do.   When the agreement period for the partnership is set long, the pain is sustained and there is nothing you can do about it.  Desperate or ignorant company representatives sign long contracts with insufficient mi