The Leadership Japan Series By Dale Carnegie Training Japan

Shareholders put up their future security in the hope of increasing their returns and adding further to their security.  They take risk of losing some or all of their dough.  CEO remuneration is often tied to how well they increase value for shareholders by driving the share price up and paying out regular fat dividends.   Customers buy the product or service, so without them being enthusiastic, the scale of the revenues will fall and so will the share price and dividends.  Without engaged employees, the customer won’t be satisfied with the quality of the solution or the service provision.  If you don’t care about the company, then you are unlikely to care about the firm’s customers.  These interests are not always aligned, so where does the leader need to assign attention?   There is no business without a customer and the reason you have customers is because your staff make sure you have repeater customers, rather than single transactions.  CEO attention however is not always focused on the staff.  They can