Twitter Smarter Podcast With Madalyn Sklar - The Best Twitter Tips From The Pros

Brian Honigman is the CEO of Honigman Media, a content marketing consultancy that provides strategic counsel regarding content distribution and content production. As a content marketing and social media strategist, Brian is a regular contributor to the Wall Street Journal, Forbes magazine, the World Economic Forum and others. Brian has worked with a range of clients from growing startups like Sumall and Amerisleep to established brands like Dell and Marc Ecko. He is a frequent professional speaker at industry conferences and company events about social media, content marketing and related topics having spoken at UNICEF, NYU, HuffPost Live and elsewhere. Today he joins the #TwitterSmarter podcast to talk about Twitter chats. Episode Highlights: Value from Twitter chats comes in two forms: participant and host. Brian shares his thoughts on the best experience for each role. When hosting a Twitter chat, the pre-launch phase is the most critical. Brian offers in-depth insights on topic selection, promotio