Biztalk Radio's Podcast
How to Sell Value
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:26:34
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Sinopsis
Value is an interesting thing. Everyone talks about value but most of us don’t know what it is; we only know it in its absence. Terry Slattery, President of the Slattery Group shares with BizTalk Host Jim Lobaito, that companies are fighting margin erosion and being seen as a commodity. He shares how to get your sales force focused on selling value and how to identify your value differentiation.