Women Who Swaay Podcast

Amy Buckalter spent the last thirty years of her career building some of the most prominent sporting good brands out there, including Nike and Burton. Now, she joins me to talk about her her new product, Pulse, a personal care formulations dispenser. Amy guides us through the three and a half year process of turning her vision into reality, including her intense research process to produce a viable proof of concept, fundraising strategies, and creating her strategic advisory board to guide the design of Pulse. Amy provides us all with incredibly important insight on how to create an innovative product and deliver a truly “modern experience”. Release date - 02/27/17 See omnystudio.com/listener for privacy information.