Ste Davies' Digital Influence Podcast

Scaling content creators with Lisa Targett, GM of TRIBE

Informações:

Sinopsis

Lisa Targett is UK General Manager of TRIBE, the self-serve marketplace that connects brands with everyday people to celebrate them through beautiful content. Lisa joined TRIBE from Mail Advertising where she was responsible for 65% of the publisher's UK digital revenue, after successfully establishing their standalone commercial operation in Sydney.  Within her first year at the helm, TRIBE UK’s revenues have soared beyond forecast - accounting for over 65% of global revenues and showing no signs of slowing. TRIBE now sees over £175,000 worth of branded content flow through the platform every day.  In recognition of such achievements, she has been named in The Drum’s #50Under30 and named one of Diversity Journal's Women Worth Watching in 2018. She is widely acknowledged as a thought-leader within Marketing & Advertising, delivering keynotes at Decoded, Millennial2020, PRWeek, Ad:Tech and frequently commenting on industry news for The Drum, Campaign & Business Insider. She also sits on the Wholeinfluence Co