M.AD-TECH

M.AD-TECH - Episode 09 - John Montgomery - EVP Global Brand Safety - GroupM

Informações:

Sinopsis

In this episode, Timothy Whitfield, Director of Technical Operations and Venessa Hunt, Head of Mobile interview John Montgomery, EVP Global Brand Safety at GroupM. In this episode we talk about the recent Brand Safety issues with YouTube and also the Big Brands Fund Terror headlines from the Times UK. We also talk about how some markets are getting it right and what other markets need to do to improve. A great listen!