China Paradigms

38: How To Start A Dream Driven Elderly Care Business In China

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Sinopsis

Charles Bark, serial entrepreneur in China and CEO and founder of HiNounou shares his dream-driven story with Matthieu David-Experton. HiNounou is a device solution and tech company in China's elderly care market. The company is valued at 25 million USD and has 15 employees in China, Singapore and Hongkong. HiNounou is the preventative solution for China's shortage of 10 million health care workers. Highlights of this episode include: 5:00 The purpose behind creating HiNounou, how to care for elderly parents while away 9:40 China's unique senior care challenge 15:00 The yins and yangs of health care 20:00 How much money Charles had to raise for his business 21:40 Sales and business method 24:30 How the product works, and what innovative tools are involved 33:00 How to find partners and factories in China, with some simple screening questions 39:30 How to convince partners to work with a 'little potato' company 46:40 How a small company can engage large companies 49:00 How HiNounou partnered with Universities