China Paradigms

Clare Cheng, Co-Founder at ClareKnows, speaks with Matthieu David about AI-based software for branding in China. In this episode, Clare talks about the potential and the limit of the software and how to make sure that the machine is answering the right comment; how do branding companies differentiate each other and more. Highlights of this episode: 1:09 What’s the size of the company 3:43 The size of the team and number of clients last year 4:08 What kind of service does the company offer 5:02 How do branding companies differentiate each other 6:35 How does Clare see the evolution of clients and the changes the company made 9:03 How to allocate time and move to organize the solutions 14:17 The potential and the limit of the software 16:47 How does the software work 18:26 What do clients need to provide to get outreach 19:19 What kind of platforms can the company use 21:56 How does the company provide the solutions 28:19 How to make sure that the machine is answering the right comment 29:56 What does t