Strategy And Leadership Podcast

The Creator Economy Is Just Getting Started with Greg Selkoe of XSETWhat happens when culture, gaming, media, and entrepreneurship converge?In this episode of the Strategy & Leadership Podcast, Anthony Taylor speaks with Greg Selkoe, a serial entrepreneur who has spent his career building culture-driven companies at the intersection of media, commerce, and community.Greg is the Co-Founder and CEO of XSET, a gaming lifestyle brand operating at the intersection of esports, content creation, music, fashion, and digital media. Prior to launching XSET, Greg founded Karmaloop, one of the earliest and most influential streetwear e-commerce platforms, which grew to more than $180 million in annual revenue, and later served as the first President and CEO of FaZe Clan, helping scale one of the most recognizable brands in gaming.In this conversation, Anthony and Greg explore how the creator economy is reshaping modern business, why community has become the most valuable asset for brands, and how gaming culture has e