Mortgage Marketing Radio

In this high-energy and highly tactical episode, host we reconnect with mortgage professional PJ Crescenzo III, who shares how he boldly relocated to a new market, built a fresh network from scratch, and funded over $50 million in business in just one year. Whether you’re a new LO or a seasoned producer, this episode is packed with insights you can apply immediately. Episode Timestamps:00:50 – PJ’s bold move to Orlando and landing a dream house05:06 – PJ’s tactical system: 2 events + 3 one-on-ones weekly08:57 – The million-dollar networking question10:14 – How random coffee meetings lead to realtor referrals16:34 – Buy back your time: Email system with LOA17:29 – Building momentum from 1 to 27 loans/month25:22 – VIP vs. A vs. B vs. C referral partners27:24 – Scaling via one-to-many events and CE classes29:58 – PJ’s four strategic pillars of business growth31:07 – The 4Ps of Lunch & Learns: People, Process, Product, Profit37:21 – PJ’s 10-step mortgage workflow and te