Your Third Voice

Today's interview is with Michael Kratofil. He is one half of the founding directors of akqire, a design and innovation company that seeks deeper insights and meaning from the process of creating something new.  This is a fantastic interview in which we delve deep into what innovation is all about. We break down the terminology and Michael explains what is happening in companies today and what you can do in your work or for your company to be innovative and a part of the ever-changing landscape of technology and business. In today's interview, you will be educated and inspired by: What Michael would like us to know about himself and how the name for his business came about The differences and similarities between design thinking, user experience design, and human centred design Why innovation is a buzz word and why there hasn't been any innovation since the 1940's Why the competitive pressure of speed is undercutting & supporting development and what a company/organisations can do to make