Strategy And Leadership Podcast

How can organizations embrace AI to transform marketing without losing the human connection that drives trust and brand loyalty? In this episode of the Strategy and Leadership Podcast, Anthony Taylor speaks with Matt Seitz, Chief Marketing Officer and Partner at Prosperity Capital Advisors, as well as CMO of C2P Enterprises and JL Smith Holistic Wealth Management.Under Matt’s marketing leadership, JL Smith achieved 40% average annual growth from 2020 to 2024, C2P launched one of the industry’s first in-house marketing agencies for advisors, and Prosperity Capital Advisors now supports over 130 independent financial advisors nationwide. Recognized as a ThinkAdvisor LUMINARIES 2025 CMO of the Year finalist, Matt has led standout campaigns like the OBBB initiative and The Rainmaker Multiplier, which earned national attention for creativity and results.In this conversation, Matt shares how AI is reshaping marketing strategy, why the traditional funnel is being replaced by continuous loops of engagement, and how l