Digital Oil And Gas

Why Your Digital Oil and Gas Innovation Is Doomed

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Sinopsis

With your company being acquired, what happens to the digital innovation you helped pioneer? Sadly, its days may be numbered. The unfortunate fate of digital innovations in the oil and gas industry following acquisitions is really depressing. Even groundbreaking technologies—despite their proven value—are often tossed to the curb by acquiring companies and their old-guard leaders. The structural and cultural barriers that stifle innovation in oil and gas can kill off winning ideas without remorse. That's the story in this episode--the rise and fall of a remarkable digital transformation program that unlocked huge value for a company on the brink, but was left behind after an acquisition by a more traditional player in the industry. Fortunately, I share the steps digital innovators must take to safeguard their work and survive in an acquisition. Sometimes the upside can be huge. Additional Tools & Resources: