Thrive | The Agency Scaler Podcast

On this episode of THRIVE — sponsored by E2M Solutions— Kelly and Lola Bakare discuss what is actually at the core of responsible marketing for agency leaders today.Lola Bakare and I cover these points and more:Creating a positive ripple effect with responsible marketing that lives on past the event;Realizing the opportunity we have as marketers to make the world better;Understanding what it looks like to include the underserved or ignored with our marketing;What happens when brands choose to ignore responsible marketing; andHow good marketers can respond when they are being met with resistance from leaBe sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!If you enjoyed this episode, post it in your stories and tag me @kelly.l.campbell. And don’t forget to follow, rate, and review the podcast wherever you listen.Learn more about THRIVE at https://klcampbell.com/category/pod