Home Care Marketing Show With Valerie V

Unlock the secrets of a thriving home care business as Dale York, the entrepreneur behind Cardinal Home Care, joins us to share the sales strategies that catapulted his business to success amid the pandemic. Witness a tale of unwavering dedication as he unfolds the power of community bonds and warm leads. Dale's insight into the necessity of becoming a familiar face in the industry and the delicate art of balancing office management with active fieldwork is nothing short of inspirational.This episode peels back the layers on the emotional investment of building and maintaining business relationships, especially when faced with the bittersweet reality of client turnover. Discover how a solid team can anchor an owner's venture into the world of networking, brand visibility on social media, and the relentless drive to ensure staff welfare – a mission that fuels Dale's vigorous pursuit of new opportunities. We explore the strategies that keep Cardinal Home Care's heartbeat strong, from the int