Spm Podcast |marketing And Social Media Tips For The Restaurant And Pizza Industry

Russ Yeager of Old Town Pizza In today's episode I got a chance to talk with Russ Yeager of Old Town Pizza in CA. Russ is the co-owner and marketing director for Old Town Pizza. He is responsible for all the design work for the website, social media sites as well as all marketing materials used inside the stores. Russ has been with the company in 2009 years starting as the marketing director on a "let's see how it goes" basis and has turned that into becoming part owner in this family owned business. What to Listen For: How Russ joined the company What Russ' role was originally  What he did for marketing when he started Why it's important to have a consistent brand message Why they have separate Facebook page for each location Why they have a weekly meeting for all the locations Why they start every employee as a busser to start Why Russ believes you need to find peoples talents then fins a position for them Russ' #1 tip for anyone looking to get into or grow in the pizza industry Mentioned in the Show: Ol