Podcast Talent Coach

HOW DO YOU MARKET YOUR PODCAST FOR EFFECTIVE RESULTS When you're creating a business around your podcast, even if it is a side hustle, it feels like there is an endless amount of stuff to do. When you don't have structured time to do something, it expands to the allotted amount of time. That is where your flexible hours create an issue. There needs to be time when you work "on" your business. Michael Gerber's "The E-Myth Revisited" lays this out perfectly. First, determine the activities that actually drive downloads. This could include online activity in social media, marketing to your list or other activities that get you noticed. Then, determine the actions that drive your business. Who are your ideal clients? What type of clients make up the top 20% that drive 80% of your business? It is the Pareto Principle. Figure out how to reach those people. Now that you know the activities that attract listeners, and you know the activities that grow your business, find a day you can dedicate to those activities. De