Informações:
Sinopsis
Chip Griffin hosts conversations about media and communications.
Episodios
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Business development mistakes agencies make and how to solve them (featuring Jody Sutter)
22/10/2019 Duración: 30minOvercoming obstacles to revenue growth with practical steps agency leaders can implement today
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The PR agency as a news-driven organization (featuring Sean Cassidy)
15/10/2019 Duración: 31minWhy leaders need to wear dual hats as marketers and editors.
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Rebranding after an agency merger (featuring Trevor Francis)
08/10/2019 Duración: 25minThe challenges and opportunities when integrating two businesses while also introducing a new name.
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Effective case studies for your agency (featuring Rachel Jacobs)
02/10/2019 Duración: 28minWhy every agency should be producing case studies -- and the six key elements that go into a good one.
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Professional development for agency owners and employees (featuring Mike Rhodes)
25/09/2019 Duración: 30minA conversation with an agency owner focused on helping to develop talent and foster success in others.
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Transparency in the agency business (featuring Steve Parker, Jr.)
10/09/2019 Duración: 30minHow agencies can and should be more open with clients, employees, and others.
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The role and impact of solo PR agencies today (featuring Karen Swim)
03/09/2019 Duración: 25minIt's easier than ever for communicators to go solo, but how is that changing the industry?
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Is Outcome Relations the future of communications? (featuring Matt Rizzetta)
27/08/2019 Duración: 23minExploring a new approach to the agency-client relationship with the founder of N6A.
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Advice for agencies on better use of video for clients (featuring Doug Simon)
20/08/2019 Duración: 22minThe video landscape continues to change and create new opportunities for agencies if they know how to capitalize on them.
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CWC 33: How agencies can get the most out of LinkedIn (Chuck Hester)
25/06/2019 Duración: 23minChuck Hester, longtime communications expert and author of Linking In to Pay It Forward, offers tips on how agency leaders can use LinkedIn effectively for business development, recruiting, and more.
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CWC 32: Leading an ethical agency (Mark McClennan)
18/06/2019 Duración: 27minMark McClennan, host of the Ethical Voices podcast, talks about the current state of ethics in the PR industry and how agency leaders can instill ethical practices in their teams.
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CWC 31: Using your lawyer as a business advisor (Matt Benson)
04/06/2019 Duración: 27minMatt Benson, an attorney with Cook Little Rosenblatt & Manson, explains how good lawyers can offer much more than advice on contracts if you're willing to ask.
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CWC 30: RFP advice for agencies (Robert Udowitz and Steve Drake)
14/05/2019 Duración: 28minThis episode includes helpful advice and useful tips for agencies as they respond to requests for proposals.
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CWC 29: Practical M&A advice for agency owners with Rick Gould of Gould+Partners
23/04/2019 Duración: 44minIn this episode of the Chats with Chip podcast, Rick Gould of Gould+Partners in New York provides useful insights for agency owners on the process of selling their agencies -- including perspective on current trends in M&A.
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CWC 28: Brent Lightner of Taoti Creative
16/04/2019 Duración: 29minBrent Lightner, founder and CEO of Taoti Creative in Washington, DC talks about his journey from pre-med student to successful marketing agency owner.
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CWC 27: James Papiano on leadership & culture in agencies
22/01/2019 Duración: 25minIn the latest episode of Chats with Chip, James Papiano discusses the role of leadership and culture in the PR and marketing agency environment.
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CWC 26: Nick Petroski of Promethean Research
06/12/2018 Duración: 26minNick Petroski of Promethean Research joined to talk about the outlook for digital marketing agencies in 2019 and beyond.
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CWC 25: Patrick Rogan on HR for small-to-midsize agencies
29/11/2018 Duración: 27minPatrick Rogan of Ignition HR joins to discuss how small and midsize agencies can meet their human resources needs with a combination of vendors, consultants, and in-house staff.
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CWC 24: Johna Burke of AMEC
13/11/2018 Duración: 26minJohna Burke, Global Managing Director of the International Association for Measurement and Evaluation of Communication (AMEC), joined to discuss Measurement Month and the challenges and opportunities for communicators.
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CWC 23: John Wall of Marketing Over Coffee
06/11/2018 Duración: 29minJohn Wall, co-host of Marketing Over Coffee with Christopher S. Penn and partner at Trust Insights, joined this episode of Chats with Chip to talk about podcasting, marketing technology, and more.