Warren Whitlock

THE WARREN WHITLOCK SHOW HAS MOVED to http://ochen.com/expert-advice-to-get-you-on-the-road-to-recognition-with-barry-feldman Join me on Ochen.com for new shows, prizes and lots of fun  

When I saw that Aurora Gregory descibed herself as a lover of good cake, I have to find out more.  And more that that, I learned that she has the reputation of getting people onstage. I know that makes a huge different for any author, thought leader and of course, speakers.  Aurora Put it Well.. Public speaking is the fastest way to grow your career, build your business or move your message. Nothing beats networking from the stage where you are confirmed as an authority on your topic! But in order to speak, you have to get picked. Over 15 years of experience in writing speaker proposals for some of the biggest names in business went into this book. You’ll learn everything David, my co-author, and I have done to achieve a 60% proposal acceptance rate for our clients. Don’t struggle with speaker proposals. Learn what to do to land gigs where you speak in front an audience filled with potential customers.

About Stop Boring Me!: How to Create Kick-Ass Marketing Content, Products and Ideas Through the Power of Improv  Coming up constantly with a steady stream of marketing content, stories, and ideas that inspire excitement, interest and banish boring can be challenging. Your content-weary audience is saying “Stop Boring Me!” You cannot connect meaningfully with your audience if you bore them. There’s just too much content chasing too little mindshare today. And most business marketing stinks because it is transactional, superficial and not human.  The good news: it doesn’t have to be that way because everyone is creative. Your inner kid is smart because it knows how to play. What if you could create engaging marketing content and storytelling, and generate kick-ass, fun and relevant ideas for stories, articles, branding, social media campaigns, sales presentations, and even new products? Well there is a fun way to do exactly that: by applying key concepts from the world of improvisation. Don’t worry – this is

Short but deep interview with Brian Solis, author of  X: The Experience When Buiness Meets Design.  Brian is a return guest and friend for many years. He has a cool job doing what I think about everyday.. helping businesses adapt to the changing world of technology and shifts in the way us human beings view the world and experience life. His day job is a Principal at Altimeter Group, a Silicon Valley research and advisory firm. We hear a lot of fads and buzz words about what makes a good business. Some of it from research and perspective from people like Brian Solis that gets misquote and sensationalized by pundits and media. I've learned to follow the hype back to the serious source.. often leading to insights that are missed by the masses and often that source is Brian Solis.  Brian's new book is unlike his previous book. It's very much a book, not intended for a digital format and a departure from the text only format. We talked about why he did that, how it changed the experience of reading for me, an

Kare Anderson is a speaker, coach, Forbes columnist and Emmy-winning former journalist for the Wall Street Journal and NBC. She has been a public speaker in 18 countries, speaker at TEDxBerkeley, and consultant to companies, sports teams, startups, government leaders and non-profits. Her ideas are cited in at least 18 books. She is the author of Getting What You Want, Walk Your Talk, Beauty Inside Out and Resolving Conflict Sooner. Follow Kare on Twitter @KareAnderson, on Facebook and LinkedIn, or at her blog Moving From Me to We.

Alisa Maclin, IBM VP of Marketing for IBM Mobile Enterprise, discusses how mobile will impact new ways of working, live at IBM InterConnect. Find out more at IBM.com/mobilefirst.

Amber Armstrong, IBM Director of Social Business Market Evangelism, discusses what role social plays in business, live at IBM InterConnect. Amber Armstrong is the IBM Director of Social Business Market Evangelism. She is a global marketing leader with rich expertise in marketing strategy, digital, global demand generation, social media, employee advocacy, campaign execution, business partner marketing, vendor management, and branding.

Non-Obvious is the new book by Rohit Bhargava. It's the ultimate guide to learning how to curate ideas and see the patterns in what others miss to identify trends that can change your business or your career. What do Disney, Bollywood, and “The Batkid” teach us about how to create celebrity experiences for our audiences? How can a vending-machine inspire world peace? Can being “imperfect” make your business more marketable? Can a selfie improve one’s confidence? When can addiction be a good thing? The answers to these questions may not be all that obvious. And that’s exactly the point. For the past 4 years, marketing expert and Georgetown University Professor Rohit Bhargava has curated his best-selling list of “non-obvious” trends by asking the questions that most trend predictors miss. It’s why his insights on future trends and the art of curating trends have been utilized by dozens of the biggest brands and organizations in the world like Intel, Under Armour and the World Bank. In today's show, find out

Brian Fanzo and Bryan Kramer, digital strategists, discuss how different generations envision the future of work, live at IBM InterConnect. Brian Fanzo is a Change Evangelist, digital strategist, speaker and podcast host who is passionate about Technology, Social Business and Employee Advocacy. He is dedicated to leading change for the Millennial mindset and the Future of Work. Follow him on Twitter at @iSocialFanz. Bryan Kramer is the CEO of PureMatter, an award winning global digital agency based in Silicon Valley. He is also a social strategist, TED speaker and recent author of the acclaimed book Human to Human. Follow him on Twitter at @BryanKramer.

IBM is a world-class technology company, and we'll be sitting down with some of their movers and shakers at IBM InterConnect to find out how new developments and ways of thinking will affect how we work in the future. Join us as we talk with:  Saurabh Calla, IBM product developer, on how Verse will create a new way to workBrian Fanzo and Bryan Kramer, digital strategists, on how different generations envision the future of workAmber Armstrong, IBM Director of Social Business Market Evangelism, on what role social plays in businessAlisa Maclin, IBM VP of Marketing for IBM Mobile Enterpriseon how mobile will impact new ways of working

Finding the right question is more important than chasing the right answer For almost two decades, brothers Jeffrey and Bryan Eisenberg have been recognized by their peers as authorities in marketing optimization, analytics, and customer-experience design. While deeply grateful for their success, they remained unfulfilled by unanswered questions. The two most common troubling questions asked by executives and entrepreneurs were, “What is the secret to selling more?” and “Why doesn’t my team get it?” What is the Buyer Legends Process? Buyer Legends is a business process that uses storytelling techniques to map the critical paths a prospective buyer might follow on his journey to becoming a buyer. This process aligns strategy to brand story to the buyer’s actual experience on their customer journey. These easy-to-tell stories reveal the opportunities and gaps in the customer’s experience versus the current marketing & sales process. These legends communicate the brand’s story intent and critical touch

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Today's show brought to you by PUBL.COM LIMITED TIME: Publ.com is FREE for you. Try it now at publ.com     Today we're talking about the buzz phrase "Content Marketing"  Over the last 40 years, I've been creating content for radio, TV, newsletter, the Internet and now social media. Its format and creating methods have changed, but the basics of telling a story and engaging an audience remains the goal. No one knows this better than today's guest, Alan Bechtold. Alan has been making a living, and living his way, his whole life. He shares some of that, but most of the show is meant to explain how you can use the tools today to make your own content and share easily with your prospects, customers, audience and fans while postitioning yourself and your company/brand as the experts in your field. I know Alan will resonate with you as he does with me. Listen in on our conversation and connect with Alan Bechtold at emediamoguls.com

This episode brought to you by PUBL.COM PUBL is a new way to get all your documents to customers, prospects, employees and partners using your own mobile app. Click now to give it a try for free. All the links in this description have been set to open in a new window. You can see Publ while you continue to listen   Tim Fargo is one of my most fascinating friends. Now living in Poland, Tim spends his days helping others learn from his success in business and life here in the US. He travels the world, and collects wisdom about simple things that will make you more successful. His best selling book, Alphabet Success is a compilation of the simple things that will make a big difference in your life.  I've only known Tim as @AphabetSuccess on Twitter for a few months. During that time, he's introduced me to several great people, shared his wisdom and always uplifted my day. Join me as I get to know Tim better through a Google Hangout recorded for this show. 

Today's show brought to you by PUBL.COM LIMITED TIME: Publ.com is FREE for you. Try it now at publ.com   Derek Coburn is the Founder and CEO of cadre, an un-networking community in Washington, DC and Baltimore, MD, which currently supports over 100 CEOs and business leaders and has hosted numerous bestselling authors and important public figures. He began his career as a financial advisor in 1998 and built a thriving wealth management practice, mainly by outworking everyone else. When the economy took a turn for the worse, he had to devote more attention to his existing clients and had less time for "traditional networking". He began to experiment with his own ideas, which included creating an informal "un-networking" group consisting of his best clients and other top professionals. These techniques tripled his revenue -- in just 18 months -- and improved the quality of his business and life. Derek's passion for connecting remarkable professionals led him to start cadre, and now, to write his first book.

Mike Robbins is the author of three books: Focus on the Good Stuff; Be Yourself, Everyone Else is Already Taken, and Nothing Changes Until You Do. As an expert in teamwork, emotional intelligence, and the powers of appreciation and authenticity, Mike delivers keynote addresses and interactive seminars that empower people, teams, and organizations to work together effectively and be more successful. He has inspired tens of thousands of people around the world to reach new levels of awareness and productivity, both personally and professionally. His clients include some of the top organizations and institutions in the world, such as: Google, Wells Fargo, Adobe, Charles Schwab, Twitter, the U.S. Department of Labor, Gap, New York Life, Stanford University, Chevron, eBay, Kaiser, UC Berkeley, Genentech, the San Francisco Giants and many others. He has been featured on ABC News, the Oprah radio network, in Forbes, the Washington Post, the Wall Street Journal, and many others. He hosted his own radio show called

For a limited time, you can take the $37 Fascinate Assessment for FREE.. go to http://HowTheWorldSeesYou.com/you and use wwhitlock for the assessment code. (Offer good while supplies last and may end at any time.. it's 3 minutes. Do it now!) Sally Hogshead measured hundreds of thousands of people to identify a scientific approach to personality branding. Over the past decade, her team has uncovered surprising trends about why certain people and companies succeed. Today, Sally teaches how to communicate and captivate in a world with a 9-second attention span. When you fascinate a customer or employee, you immediately engage their interest. They’re more likely to remember you, trust you, respect you, and buy from you. But if you fail to fascinate, they’ll move on to the next option. As a world-class branding expert, Sally discovered a new way to measure how people perceive your communication. Find out what makes you intensely valuable to others, so the world will see you at your best. Sally rose to the top

Great leaders are remembered as great leaders long after their career. Those known as leaders now have an easier time becoming the great leaders we will admire later. Today, more than ever, it's important to be known for what you do. The Internet makes it possible to look up anyone in real time, so your merits will be known to all those (billions) connected.  There's no shortcut to excellence, but there are methods to sync your true value with what is perceived online.  Mitchell Levy has been publishing the thoughts and ideas of leaders for years and brings us insights into best practices for establishing oneself as a thought leader today.

Raj Singh is a mobile industry veteran and blogger with over a decade of experience working in all aspects of the mobile industry. Raj is a regular mobile writer and speaker including formal and guest blogging. Raj has also made contributions to a number of mobile user and expert groups including the JCP, MMA and the Bluetooth SIG. Raj is CEO and Founder of Tempo AI, Inc. Tempo AI was incubated at SRI International (birthplace of Siri) where Raj was an EIR (Entrepreneur in Residence). Designed to help busy professional prepare for what’s next, Tempo Smart Calendar is like having an assistant anticipate what you need and surface that information right in the calendar, when you need it most. By eliminating the need to use multiple apps to discover mutual contacts, cull relevant emails, find contact information, notify attendees if you’re running late or get directions to your next event, Tempo does more in one tap so you never miss a beat.

JP Maroney is an American entrepreneur and CEO of Marocom Group, a collection of companies and joint ventures involved in publishing, media, training, consulting and internet commerce. Self-described as a serial business-builder, JP started his first venture at age 19. Soon after marrying, JP and his wife, Tonya, launched an advertising and marketing agency that created print media and eventually ventured into radio marketing campaigns. At age 22, JP and Tonya created their first magazine, a travel-oriented publication called Escape Magazine. That led to JP buying a weekly classifieds marketing newspaper called PennyWise. At age 25, JP lost everything — went bankrupt, and had to scramble to survive — working as a waiter, shoe salesman and pizza deliveryman. But, his fortune changed when he started publishing another magazine, then sold it in 1999. Then JP launched yet another business as a speaker, author and publisher of training programs. Today, as co-founder and Chairman of Marocom Group, JP controls v